Growth marketing used to take a village: media buyer, creative strategist, analyst — agencies mark that up, hiring it in-house takes months. Now one AI-powered operator runs all three alone, deeper than a junior, leaner than an agency. That's the Super IC.
Super IC Toolkit
Design better ads and ship them faster. See which hooks, angles, and creators are actually driving performance.
CPA
$9.80
CPA
$7.20
CPA
$11.40
Cut wasted spend. Budget shifts, and underperforming ads get paused automatically, as performance changes.
Pause High CPA Ads
Ads adjust for sold-out sizes, not just sold-out products — synced live from Shopify, even on standard ads, not just catalog.
Bralette_Rib — sizes
All sizes in stock
Boost creator ad performance. Know which creators to keep booking, and which ones to drop before you waste more budget on them.
Ads go live the same day, no waiting on an agency's queue or a freelancer juggling other clients. Testing creative is faster, so you find winners sooner.
Nothing lives in a dashboard you have to remember to check. Every report and alert is custom-built to land wherever your team already works — Slack, Asana, or Monday.
Delivered live
From media buyer to VP of Growth. From gaming apps to insurance to jewelry. From leading a team to being the one back in the seat, hands-on. I've seen a lot in growth marketing, which means I've learned a lot in growth marketing.
Career
Full-funnel growth for idyl Jewelry and Organic Basics — media buying to creative strategy, embedded like an in-house hire.
Owned D2C revenue for the first digital insurer for multi-family properties in the US. Built media buying, lifecycle, SEO, content and PR from scratch; built and led the marketing and sales team.
Oversaw the paid acquisition team for the fastest-growing online eyewear retailer in the US.
Led mobile user acquisition for a global gaming company.